I help non-tech leadership teams achieve absolute decision confidence using advanced, big-tech grade quantitative research methodologies.

DECISION SPRINTS

TYPICAL DECISIONS INCLUDE

The questions that keep leadership teams up at night.

What to build or prioritise

01


Wether a concept is worth investing in

02


Which option to move forward with

03


How to price or package a product

04


What to change to reduce churn

05


What a Decision Sprint delivers

Know what to charge

Stop guessing at pricing. Get a clear, statistically grounded price and packaging recommendation built on conjoint analysis with your actual target customers, not internal opinion.

Choose the message that actually lands

Test headlines, value props, and campaign angles with real users before launch. MaxDiff and monadic testing tell you what resonates and what only sounds good in the room.

Validate before you build

Know whether a concept, feature, or direction is worth the investment, with statistical confidence, before a single sprint is spent building it.

Know which customers to focus on

Identify the segments most likely to convert, stay, and grow, using the same predictive and statistical modelling big tech uses to size its bets.

Why Work With Me

I’m a Senior Quantitative UX Researcher with a background in cognitive science, blending deep psychological insight with advanced data analytics. Over the past 7+ years, I’ve worked with product and marketing teams to deliver clear, actionable insights that drive growth.

That's the standard I bring to every Decision Sprint: the same advanced methods, like conjoint, MaxDiff, predictive modelling, that big tech uses to de-risk million-dollar bets, scoped and delivered for teams who don't have those skills in-house.

You get evidence rigorous enough to defend in the boardroom, explained simply enough that everyone in the room actually understands it.

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Bring proof to your next big decision

A 30-minute call to analyse the decision you’re facing and find out how we can make it defensible.

Email: hi@svenjapieritz.com